Franky Ly

Franky Ly

I design experiences that prioritize ease of use and inclusivity

I design experiences that prioritize ease of use and inclusivity

SMBMarket • SaaS • Desktop

SMBMarket • SaaS • Desktop

Drove user subscriptions by 144% by designing a deal pipeline and calculator to streamline buyers' workflows.

Drove user subscriptions by 144% by designing a deal pipeline and calculator to streamline buyers' workflows.

Alana • E-commerce • Mobile

Alana • E-commerce • Mobile

Reimagined shopping experience to enhance product authenticity and customer trust.

Reimagined shopping experience to enhance product authenticity and customer trust.

UC Berkeley Undergraduate Office • EdTech • Content Design

UC Berkeley Undergraduate Office • EdTech • Content Design

Established the information architecture of experience map to guide students through major selection.

Established the information architecture of experience map to guide students through major selection.

Skyportal • Research Tech • Desktop

Improved layout to optimize astronomy data viewing for researchers.

Improved layout to optimize astronomy data viewing for researchers.